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DealersCloud — Run your whole dealership from one platform.

The DMS built for independent dealers — one system for the whole store, so running it gets simpler and your team moves faster.

Trusted by 500+ independent dealerships4.7 on Google

Eight modules share one record. A unit published to the website becomes a lead in the CRM, DealersAI answers it and books the appointment, the deal is desked, the sales forms print, the books post, and the reports update — without re-keying anything between systems. Select a module to see what it shares.

Everything the store runs on: inventory, CRM, desking & F&I, accounting, reports, marketing feeds, a custom dealer website, and DealersAI — built exclusively for independent dealers.

Calculate your savings →

Connected to the tools you already use

  • Autotrader
  • cars.com
  • CarGurus
  • CARFAX
  • Facebook
  • Google

Why DealersCloud

Running a dealership is complicated. Your software shouldn’t be.

Most independent stores run on a patchwork — a DMS from one vendor, a CRM from another, a website company, marketplace feeds, accounting software, a phone system, a chat widget, and the spreadsheets that hold it all together. Each has its own login, its own copy of your data, and its own bill. DealersCloud replaces the stack with one system.
One login for the whole team
Sales, F&I, the office, and the lot work in the same system, on any device.
One record for every customer and vehicle
The deal, the appraisal, the photos, the calls, and the books all read from the same data.
One team to call
Setup, training, migration, and support come from DealersCloud — not a chain of vendors.

The platform

One system for every part of the store.

Inventory, CRM, desking, accounting, reporting, your website, and DealersAI work from the same data — nothing re-entered, nothing lost between tools. Every platform module comes standard on every plan, with no per-seat licenses. Core AI productivity tools are included with DealersCloud; advanced DealersAI automation, voice, appraisal, and business intelligence are available as premium modules.
DealersCloud · InventoryDemo data

Every vehicle, from arrival to sold.

One record per vehicle carries the VIN decode, the photos, the price, and the feeds — from the day it lands to the day it sells.

  • VIN decoder, photos, and lifecycle management
  • Pricing analytics on every unit
  • Automated inventory feeds to Cars.com, CarGurus, and more
See inventory management →
Book a demo

No credit card, no contracts.

DealersAI

DealersAI: the part of your platform that never clocks out.

It runs inside the same system as your inventory and CRM — so it answers with real cars, books real appointments, and hands your team the lead with the whole conversation attached. One lead, start to finish: answered, booked, handed off, sold.
  1. Demo data

    A lead comes in at 2:47 AM.

    02:47New lead2:47 AM“Is the 2021 Silverado 1500 still available?”
  2. Demo data

    DealersAI answers in seconds.

  3. Demo data

    Booked. Tuesday, 10:30 AM.

  4. Demo data

    On the board before you open.

  5. Demo data

    Sold. It’s in the jacket.

    SOLD$2,850FRONT GROSS · DEMO DATA

    500+ dealerships · 4.7 on Google

Reviews

Rated 4.7 stars by dealers on Google

Real reviews from dealers on Google and Capterra.
Best system I've seen in 20 years! Cloud based, easy to use, all in one system. Makes all the other systems I've used look like a dumb phone vs a smart phone.
Verified dealer · Capterra review · June 2019
Michael provided the best service. He is extremely responsive, fast, and very friendly. The system is also easy to use, which makes everything smooth.
Action Pre-Owned Cars · Verified Google review
We've been using DealersCloud as our DMS and have had a very positive experience. What stands out the most is that they are an ever-growing and constantly evolving company.
Verified dealer · Google review
Great customer support, fairly easy to use, and some very helpful AI features. Definitely speeds things up for us compared to the last DMS, especially on the inventory and CRM side. Price is hard to beat also.
Verified dealer · Google review

All dealer testimonials →

Results

What dealers gain with DealersCloud

Illustrative figures based on outcomes reported by dealers using DealersCloud.
  • Time saved / week

    Up to 20hrs
  • Revenue increase

    Up to 35%
  • Response time

    Instant
  • Efficiency gain

    Up to 40%

Ranges reflect outcomes reported by DealersCloud customers. Individual results vary by dealership, inventory, and workflow.

Book a demo

We handle the entire migration — data, training, and setup — at no extra cost.

See how much time and money DealersCloud returns.

Your store

50vehicles
10200
$25,000
$10,000$75,000
30sales
20500

Your estimated return

Time saved by AI
84hrs/mo
AI automation value
$2,940/mo
AI-driven revenue
$3,000/mo
Total monthly value
$5,940/mo

Estimated value returned per year

$71,280

Time + revenue back in your pocket

Assumptions behind these figures

These are the assumptions the calculator applies, not measured results. Change any of them for your own store when you run the numbers with us: 1.5 hrs/vehicle assumed for descriptions, pricing and photos · 0.3 hrs/lead assumed for automated responses · $35/hr assumed labor cost · 10% assumed gross margin · 4% assumed conversion lift.

Illustrative figures based on industry averages and DealersCloud customer outcomes. Individual results vary. Ask us for a custom quote during your demo.

Pricing

Straight answers on pricing.

Custom pricing based on dealership size. No per-user fees, no hidden costs, no long-term contracts.

Core AI productivity tools — the description generator, re-engagement campaigns, and the dealersGPT chatbot — come with every DealersCloud plan. Advanced DealersAI module pricing is customized based on dealership size and AI usage volumes.

Setup fees
None
Hidden fees
None
Contract terms
Cancel Anytime
Migration
At no extra cost

No credit card, no contracts.

Comparison

DealersCloud vs. the rest of the DMS market.

Built-in AI tools, transparent pricing, and go-live in hours — category-level comparison against legacy independent-dealer platforms and franchise-focused DMS.
Feature comparison between DealersCloud and two DMS market categories
Total AI Tools11 AI ToolsNone or minimalLimited
AI Email/SMS GeneratorYesNoNo
Vehicle Description AIYesNoNo
Monthly CostCustom quoteCore sold per-moduleEnterprise / custom
Hidden FeesNoneSometimesVaries
Contract TermsCancel AnytimeVariesLong-term typical
Time SavedUp to 20 hrs/weekVariesVaries
Setup TimeGo-live in hoursHours to daysDays to weeks
Performance SpeedFastVariesVaries
Independent DealersExclusive focusPrimaryNot ideal

Getting started

Up and running in four steps.

Four steps from first demo to fully operational on DealersCloud.
  1. Book a demo

    Book a personalized walkthrough with our team to see how DealersCloud fits your dealership needs.

  2. Customize your setup

    We configure the platform to match your workflows, inventory structure, and business processes.

  3. Migrate your data

    Our team handles secure data migration from your existing systems with zero downtime.

  4. Go live and grow

    Launch with confidence and ongoing support to help your dealership reach new heights.

FAQ

Frequently asked questions

Can’t find what you’re looking for? Reach out to support@dealerscloud.com.

DealersAI is the AI module of DealersCloud, the dealer management platform for independent car dealers: the AI Employee answers every lead instantly by email, text, and web chat on your own website — and can even answer your phone. Calling runs your calls from the browser with AI transcripts, Appraisal prices trade-ins from live market data, and Insights forecasts your business.

Most dealerships are up and running within hours. Our team handles data migration, system configuration, and staff training to ensure a smooth transition with zero downtime.

Yes. We support migration from all major DMS systems including DealerCenter, Frazer, and others. Our team handles the entire migration process, including data cleanup and validation.

Yes. DealersCloud operates on a SOC 2-aligned security program with a 99.9% uptime SLA, industry-standard encryption, role-based access controls, and strict multi-tenant isolation. See our trust page for detail.

Yes. We provide comprehensive onboarding, live training sessions, and ongoing support. Our team is available via phone, email, and chat.

DealersCloud includes CRM, Inventory, Deal Desking & F&I, Accounting (60+ metrics), AI descriptions, and reporting — everything you need to run your dealership, from a single lot to a multi-rooftop group. Advanced DealersAI automation, voice, appraisal, and business intelligence are available as premium modules.

Credit applications go out from the deal through RouteOne, Dealertrack, and CUDL; CARFAX vehicle history sits on the inventory record; and inventory feeds run to Cars.com, CarGurus, and other marketplaces. DealersAI runs alongside whatever DMS a dealership uses today. See our integrations page for detail.

DealersCloud pricing is customized based on your dealership size — no per-user fees, no hidden costs, and no long-term contracts. Every plan includes the full platform, unlimited users, dedicated support, and core AI productivity tools; advanced DealersAI automation, voice, appraisal, and business intelligence are available as premium modules. Book a demo for a custom quote.

A DMS (Dealer Management System) is an all-in-one platform that manages inventory, deals, financing, accounting, and reporting — not just customer relationships. A CRM handles leads and contacts only. DealersCloud is a full DMS with a built-in CRM and AI tools.

DealersCloud is built exclusively for independent dealers and runs the store in one system: inventory, CRM, desking, accounting, the dealer website, and marketplace feeds. Included AI tools — vehicle descriptions, CRM re-engagement campaigns, and the dealersGPT chatbot — come with every plan, and premium DealersAI modules answer leads instantly, 24/7, by email, text, and web chat, and answer the phone when your team can’t. Pricing is a flat monthly subscription with unlimited users, and most stores go live within hours.

Required

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When works best for your walkthrough?

Optional — helps us reach you at the right moment.

Takes 30 seconds. No credit card, no contracts — a dealer-savvy specialist will call to lock in your walkthrough.

Get started

Book a demo.

Share a few details and a specialist will reach out to set up a walkthrough of DealersCloud on your own inventory.

What happens next

  1. A specialist calls to set a time
  2. A walkthrough on your own inventory
  3. A quote for your store

Switching from DealerCenter, Frazer, or AutoManager? We handle the entire migration — data, training, and setup — at no extra cost.

“Extremely responsive, fast, and very friendly. The system is also easy to use, which makes everything smooth.”

Action Pre-Owned Cars · Google review

4.7 on Google